If you don’t want to constantly refresh the page you can configure Syften to notify you whenever a new comment shows up. Insert CTAs for your money-making product in it.Īnd after you launch, make sure to stay around and reply to comments. How to get started?Ī freebie that fills up time, but isn’t too demanding. It didn’t get much attention, but I dare you to find an easier way to get in front of a few hundred eyeballs. This launch looks like it took 15 minutes. They already had the copy and the screenshots. Read more about how he executed his campaign.ĭan is an expert growth marketer and made several Product Hunt launches before.įree guides and newsletters get the most upvotes.Ĭhris Messina, the #1 Product Hunter, recently launched a new version of Slack: Fancy blog postĭan Siepen recently got 3000-page visits and 400 newsletter signups from his campaign that included a Product Hunt launch. Here is the project itself, just a few gifs:Īnd Ahrefs tells me that URL acquired 328 backlinks, 84% dofollow. Here is a side project made by an Indie Hacker: He boasts 2200 signups in total, and 1200 came from Product Hunt. Or, in the case of Early User Growth, it drove over 30,000 people to the website (and 1,200+ new sign-ups).įrank uses his free email course to sell a video course. It can drive 100s or 1,000s of new usersĪ side project from Uber was launched in just 4 countries and got over 300 press mentions locally - even though they only just launched in those countries a few weeks before.The press can pick up your side project.Side projects can be vital to your user growth: Side projectįrank from Early User Growth in lesson #5 writes: That’s not to say it’s completely useless. It’s unlikely launching your product on PH will make it magically start growing. The products that thrive are the ones that draw attention and entertain, not solve problems. Product Hunt is a Twitter or Facebook of sorts - a place you mindlessly check to get a quick dopamine boost before getting back to work. It appears that blogging about your Product Hunt launch will drive more traffic to your page than the launch itself.Īnd still, why would you care about the traffic? Traffic is a vanity metric.Īll that matters are your profits. I spent hours talking with them, it felt so good to receive their compliments. Tens of curious Hunters decided to sign up. I asked my friends on a private Slack channel. They got nearly 2000 visitors, 138 signups, and again, no mention of profits.Īn Indie Hacker sent an email to 3830 users and got 1023 visits, 102 accounts and 2 paying customers at $5 a month. Most upvoters will only read the description.Īnd these guys spent a lot of effort preparing their launch and contacting everyone they could about it. It seems the number of upvotes bears no relation to the value of your product. These guys got 450 upvotes from 100 sign-ups and 2000 visitors, and no mention of paying customers. This guy made $74.55 over four days from 1000 visitors.ĭoesn’t seem too bad, until you compare that with a professional’s daily rate and notice he also launched in six other places. Let’s have a look at a couple of popular writeups. Judging by the sheer volume of threads and comments on the topic people expect great results. It sure seems like launching on Product Hunt is the highlight of a product release. Not a day goes by without someone mentioning their PH launch on Indie Hackers. “How to Launch on Product Hunt”, “When to Launch on Product Hunt”, “The Ultimate Product Hunt Launch Guide”, “10 Steps To a Successful Product Hunt Launch”. There are thousands of Product Hunt Launch guides on the internet.
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